Yuga Labs Hires Former Rally Executive Chris Fortier as VP of Products

Yuga Labs, the developer of the Bored Ape Yacht Membership (BAYC), has employed Chris Fortier as its VP of Product.

As the brand new VP of product at Yuga Labs, Fortier can be liable for creating Web3, metaverse, NFTs and product planning, the corporate stated.

The brand new VP of Product may even be concerned in concurrently overseeing the product improvement of Yuga Labs’ 5 present collections of non-fungible tokens (NFTs), Bored Apes, CryptoPunks, Meebits, Voyagers and Mutants.

Chris Fortier additionally beforehand served as music division director for streaming platform Twitch, addressing Twitch’s existential disaster associated to using music on the platform.

Fortier served because the VP of Product on the monetary software program agency Rally. Throughout his time at Rally, he oversaw 60 cross-functional groups (together with design, analysis, product, information, and engineering), creating product roadmaps and executing new weekly releases, together with core NFT marketplaces, token minting, fiat financial system performance, consumer-facing bot integrations, and cell apps.

Yuga Labs is a blockchain expertise firm that develops NFTs and digital collectables. The corporate expects his expertise will assist Yuga Labs convey extra individuals into the cryptocurrency net 3 economies.

Yuga Labs additionally tweeted a press release concerning the Ethereum merger, saying that within the occasion of an Ethereum PoW fork, Yuga Labs will solely acknowledge that NFTs on the Ethereum PoS chain have the related license and are eligible to make use of the utilities offered by Yuga.

Picture supply: Shutterstock

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